The Wuxi Main Venue Event of the Second Grand Canal Culture and Tourism Expo Concludes Successfully
Release time:2020-09-09 Browse:


More than a hundred foreign guests visited the canal, enjoyed the beautiful scenery, watched performances, tasted food and experienced the unique charm of “Canal out of Print, Jiangnan Water Alley”; the mascots "Fuyunlai" and "Xiyunlai" derivative products were sold out on the first day of the Expo; as of 12:00 on September 6, 40 million people watched the entire online live broadcast... On September 6, the Wuxi main venue of the Second Grand Canal Culture and Tourism Expo concluded successfully. Focusing on helping the cultural and tourist market revitalize in the post-pandemic era, the Expo innovated the content and form of the events, strengthened regional interaction and international elements and fully reflected the unique charm of the Grand Canal and the characteristics of the era of cultural and tourism integration. According to incomplete statistics, a total of more than 100,000 people went to the Expo, and the number of online audiences exceeded 200 million.


On September 6, before the closing of the three major exhibitions at the main venues in Wuxi, there were still an endless stream of people shopping. At the Canal Cultural and Creative Exhibition, the 5G Grand Canal, intangible cultural heritage experience zone, museum exhibition and other instagrammble sites were very popular. Sales of embroidery and purple sand products with Jiangsu characteristics were hot. As of 11:00 a.m. on September 6, sales of cultural products with creative ideas exceeded 1.7 million yuan, and purposed orders of intangible cultural heritage cultural and creative cooperation were 550,000 yuan. The Cultural and Tourism Quality Exhibition held 163 cultural performances and 59 cultural and tourism promotion, with on-site tourism product sales of more than 300,000 yuan. The Canal Food Culture Exhibition included many time-honored brands, local specialities, Internet famous snacks and intangible cultural heritage food, satisfying people’s eyes and mouths and achieving sales of more than 2 million yuan.


The Expo also attracted nearly 100 envoys in China from 38 institutions in 28 countries and regions such as Germany, the United Kingdom, Namibia, Portugal and Malaysia, representatives of overseas cultural and tourism offices in China and business representatives. It has become a bridge of communication among countries and will play a positive role in strengthening the cultural and tourism exchanges and mutual learning of the world's canal cities and promoting the development of cultural and economic cooperation in the world. It was also a grand event of high efficiency, low carbon, diversified fashion and interactive sharing. This Expo will give full play to the development advantages of the "digital economy" of Wuxi and strive to build a "Wuxi model" for promoting the integrated development of culture and tourism by digital technology.


On September 6, the Second Grand Canal Culture and Tourism Expo held a results conference in Wuxi. Jing Shengxian and Chang Shengmei, Deputy Directors of the Jiangsu Provincial Department of Culture and Tourism, and Zhou Changqing, Vice Mayor of Wuxi, attended the press conference. (Photo/Wuxi Daily)



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